Dior Gold House Grand Opening in Bangkok
DIOR
Brand Experience & Influencer Management · Thailand · Event Management · Influencer & KOL Management
Challenge
To unveil the "Dior Gold House" — a Thai-French hybrid flagship space combining fashion, a curated art garden, and a Café Dior by a 3-Michelin-star chef — Dior needed to cut through the luxury market and establish the grand opening as Bangkok's premier high-society event.
Approach
TMA curated an exclusive, high-profile guest list engaging local high society, top art patrons, and elite celebrities. The strategy culminated in a glamorous grand opening and evening cocktail party featuring brand ambassadors like Jisoo from Blackpink, seamlessly blending fashion, art, and lifestyle.
Results
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